Increase Direct to Consumer Revenue with Multi-Channel Analytics
Ready to pump up the performance of your direct-to-consumer (D2C) business including e-commerce and catalog?
Then equip the retail merchandising executives, buyers, planners, allocators, marketers and other team members who specifically focus on your direct-to-consumer business with insight and retail analytics. Q Direct extends the cross-channel analytics that already exist in Q Merchandising, giving your entire team a deeper picture into demand, backorders, cancellations, shipped sales, returns, and more.
“With Q Direct, we can now extend Playbooks even further into an important and growing part of Casual Male – our e-commerce and catalog business.”
Dennis Hernreich, COO and CFO, Casual Male Retail Group
With a comprehensive multi-channel view you’ll be able to see demand and better manage orders across all channels, pool your buys across all of them, and intelligently re-allocate merchandise to meet consumer demand. By re-allocating direct channel inventory to brick-and-mortar stores, you’ll drive additional sales, preserve margins, improve fulfillment and increase service levels.
Enhance Supply Chain Execution with a Multi-Channel View
Q Direct provides over 130 direct-to-consumer metrics and retail KPIs. Now you can easily spot areas where merchandise shortfalls and fulfillment delays are resulting in backorders, cancellations, and lagging sales. And since Q Direct integrates with your supply chain systems, you’ll have real-time visibility into your warehouse management systems, and the ability to pass PO and merchandise allocation recommendations directly into your supply chain system workflows. With end-to-end analysis of direct-to-consumer order cycles you can maximize merchandise planning across all channels.
Integrate Web Analytics for Deeper Insight
In addition to the e-commerce sales, order management, and supply chain analytics, Q Direct also enables you to integrate web traffic data to deliver even deeper insights. Analyses enabled include web visits, sessions, conversions, shopping cart detail, cart adds, cart abandonment, page views, clickstream, unique visits, and more for improved management of website performance.
Ready to learn more? Check out the Q Direct solution sheet, or read our case studies.